04 — About
About Lex Mareș
I'm Alexandru Mareș — Lex. I design and ship technology products from Bucharest, Romania, through my company, The Friday Labs.
The products are the proof. This site is where I keep the record: the idea, the version that ships, and what it taught me.
What I do now
- CORACertified Origin & Record Assurance: a digital product passport framework for traceability and supply chain transparency.
- BPNBattery Passport Network: digital battery passports on CORA, ready for the EU requirement in February 2027.
- IGSI Got Skill: skill betting for Counter-Strike 2 players, settled from the real match. igsgg.com.
- Friday AI KitAI agents for customer support, by The Friday Labs.
- Synapsio & BeFitIn progress: agentic memory for AI agents, and a fitness app for personal trainers.
Background
Now
Founder · The Friday Labs
Technology products: AI agents, digital product passports, IGS.
2024
Researcher · Published on Zenodo
ENERGY, the only “currency” that makes sense in humanity’s future — affiliated with the Ecological University of Bucharest and EGO Protocol.
Recent
Founder · EGO Protocol
A company working to make renewable energy accessible and affordable.
2015 – 2023
Founder & CEO · FRIDAY CORP., Bucharest
B2B services: customer service, telesales, marketing and business consulting.
Earlier
Business Consultant · Web sales · Liberty Global · UPC Romania
Telecom sales and business consulting.
Education
- Hyperion University of BucharestEngineer's degree, Automation Engineering.
- Ecological University of BucharestStudies since 2023.
Focus areas
- AI agents that do real work: customer support, memory, hand-offs.
- Digital product passports and traceability: EU DPP and the 2027 battery passport.
- Skill markets for players: CS2 Premier and Competitive.
- Energy economics: the research behind the 2024 paper.
Published work
ENERGY, the only “currency” that makes sense in humanity’s future ↗
How renewable energy generation could anchor a fairer monetary system.